Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.

This SMO or social media optimization is de facto important for computer program optimization. For doing SEO in a very correct approach, this distinctive methodology has been introduced

SMO stands for Social Media Optimization, its include all social media channel like facebook, Google plus, Twitter and LinkedIn and also com social bookmarking and Blogging, it bring traffic,create brand value and increase circle.

Any social site that has consumers interacting around content and connecting with brand to social action.