https://www.privacyrights.org/what-perso...
This article cites relatively strict California law regarding collecting such information, particularly under the guise of it being compulsory.
http://www.bakermckenzie.com/RROperating...
This consumer guide describes email lists as we Wild West of marketing, and advises opting out as the only recourse:
http://www.consumerreports.org/cro/money...
Zip code collection debate
http://www.lexology.com/library/detail.a...
If you said to me "Email" I wouldn't have a clue what you were talking about so I don't see how that gets a 25 % positive response.
Often the way you phrase a question can get the answer you want. If you asked me "Would you like .........." I would say no. However if you said "I'll put you down for emails" most people would just agree.
I don't see your problem. You aren't robbing anyone. The customers don't have to pay for these emails. They can ignore them or unsubscribe.
Demaning emails? you do not force a sale and you do not demand emails, let the customers come to you. A friendly business person gets more sales than a pushy business person. please tell all your business friends these facts.
you can ask them
Hi! I am a cashier at a retail store in Washington. As a cashier, one of my responsibilities is to ask my customers "would you like to sign up for email coupons?". When I lived in California I worked for the same company but there was laws that we couldn't ask for emails during a transaction- only on the sales floor. I don't know what this law was called.. anyways.
So lately our manager has been pretty aggressive with this email collection. He wants us to get emails from at least 25% of our customers. AND he gives the cashiers with the best email percentage the most hours. He tells us to ask (more like demand) every customer like this... "Email.". not a question. no please. no eye contact. no telling them that if they give me their email they will be sent a bunch of annoying marketing emails. Its getting ridiculous!
This leaves the polite cashiers who don't like manipulating people into giving them their personal information- with four hours a week. And the aggressive cashiers with 20 hours a week! Is there some kind of Washington or federal law that I can bring to my manager or even corporate about this? Or maybe at least a law that says we have to tell them WHAT they are signing up for? Its not right and its not fair. Thank you!